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UCI World Track Cycling Championships in Manchester

The active cycling ingredient

An event management company with real depth and experience

Tour de Langkawi caravan image

Events that make you stand out

We bring you action, excitement and results

Tour de Langkawi, Malaysia image

Communicating your message

Engaging, entertaining and informing your customers

World Track Championships 2000 podium, Manchester

Complete event control

Planning, promotion, action, success and value

Spectators at the World Track Cycling Championships, Manchester

The Complete Package


in sports management requires a creative approach backed by rigorous planning, meticulous organisation and hard-won experience. Sport for Television has the vision, expertise and proven track record in each of these key areas.

Sport for Television has been organising cycling events on the road, on the track, for cyclo-cross, and for fun for more than 25 years.

Notable televised successes include stages of the Tour de France in Britain and Ireland, five World Championships in four disciplines, tours of Britain and Ireland, thirteen World Cup races on road and track, and 222 City Centre Cycling events.

Sport for Television’s extensive range of skills and experience continue to be called upon, both in an operational and consultancy capacity, to bring ideas and a dynamic perpective to a wider range of projects in Malaysia, Singapore, China and the USA.

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Our Experience






Kellogg's® City Centre Cycling logo

David Walker

Marketing Controller, Kellogg’s
“We were extremely impressed with the Sport for Television organisation and the way they delivered the events. They were very professional and their management was outstanding. …An attention to detail allied to an ability to see the big picture ensured that every event was a success.”
UK Stages Le Tour de France logo 1994

David Knight

Head of Leisure Services – Project Leader for Le Tour – Portsmouth City Council
“What an Exceptional day for the City of Portsmouth! …Throughout the whole project we have been distinctly impressed by the meticulous organisation and the total commitment of your company.”
Prudential PruTour logo

Jon Hopkins

Head of Brand Development, Prudential
“…there was only one company capable of realising our vision, and that was Sport for Television. …They will deliver a first class event, on time, on budget, on brief.”

    Partner Brands and Organisations

    Partner logo: Ambrosia
    Partner logo: A.S.O.
    Partner logo: BBC
    Partner logo: British Cycling
    Partner logo: Carlsberg
    Partner logo: Coca Cola
    Partner logo: Cycling Ireland
    Partner logo: Fáilte Ireland
    Partner logo: Gaymers
    Partner logo: Guinness
    Partner logo: Halfords
    Partner logo: Jaguar
    Partner logo: Kellogg's
    Partner logo: Land Rover
    Partner logo: McEwan's
    Partner logo: Michelin
    Partner logo: Nissan
    Partner logo: Prudential
    Partner logo: Scottish Provident
    Partner logo: Singapore Sports Council
    Partner logo: Sky
    Partner logo: Union Cycliste Internationale (UCI)